Privacy Policy

Consent to Policy

BY ACCESSING OR USING THE SITE, YOU CONSENT TO THE COLLECTION, USE, AND SHARING OF YOUR PERSONAL INFORMATION AS SET FORTH IN THIS POLICY AND THE SITE'S TERMS AND CONDITIONS OF USE. If you do not consent to the collection, use, disclosure, and retention of your personal information as described in this Policy, please do not provide us with such information.

Our Commitment to HIPAA Compliance

We prioritize protecting your privacy and are committed to handling your personal health information responsibly. This Privacy Policy outlines how we collect, use, and safeguard your protected health information (PHI) in compliance with the Health Insurance Portability and Accountability Act (HIPAA).

Our Responsibilities

• Safeguarding Your Privacy: We are required by law to keep your PHI private and will only use or share it as described in this policy or as permitted by law.
• Transparency: We provide this notice to explain how we protect and handle your health information.
• Compliance: Altura Health adheres to this policy and updates it as needed to reflect any changes in our privacy practices.

How We Use and Share Your Health Information

The following explains when and how we may use or share your PHI, either with or without your authorization:

• Treatment: We may use and disclose your PHI to coordinate and manage your care with healthcare providers, such as specialists, pharmacies, or labs, involved in your treatment.
• Payment: We may use and share your information to facilitate billing and payment for the healthcare services we provide, including communicating with insurance providers about your treatment plans.
• Healthcare Operations: To improve the quality and efficiency of our services, we may use PHI in operational activities, such as staff training, quality assessments, and service enhancements.
• Business Associates: We work with third-party vendors, known as business associates, who assist in our operations (such as IT support or billing services). These partners are required to maintain the privacy and security of your information.

Your Rights Regarding Your Health Information

You have the following rights regarding your PHI:

• Access: You have the right to request and obtain copies of your health information. For electronic access or copies through our telehealth platform, please reach out to us.
• Amendments: If you believe your health information is incomplete or inaccurate, you can request an amendment to your records.
• Accounting of Disclosures: You may request a list of certain disclosures of your health information, excluding those made for treatment, payment, or healthcare operations.
• Confidential Communications: You can request that we communicate with you in specific ways, such as by using encrypted emails or contacting you at a specific number.
• Restrictions on Disclosures: You may ask us to limit the use or sharing of your health information for treatment, payment, or operational purposes. While we aim to honor reasonable requests, we may not always be able to agree.
• Paper Copy of This Policy: You can request a printed copy of this privacy policy at any time, even if you agreed to receive it electronically.

Permitted Uses and Disclosures Without Your Consent

In certain situations, we may use or disclose your information without your explicit consent:

• Legal Requirements: We may share information as required by law, such as for public health activities or reporting suspected abuse.
• Health and Safety Concerns: We may disclose information to prevent or control disease, injury, or disability, or to protect against a serious threat to health or safety.
• Legal Proceedings and Law Enforcement: We may share information in response to a court order, subpoena, or other lawful requests.
• Research Purposes: In limited cases, your information may be used for research purposes, provided appropriate privacy safeguards are in place.
• National Security and Intelligence Activities: We may disclose PHI to authorized federal officials for national security and intelligence activities.

Personal Information We Collect

We may collect or have collected in the preceding 12 months the following categories of personal information:

• Identifiers: Real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver's license number, or other similar identifiers.
• Contact Information: Name, signature, characteristics or description, address, telephone number, education, bank account number, credit card number.
• Protected Classifications: Race, religion, and age.
• Commercial Information: Products and services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
• Internet Activity: Browsing history, search history, a consumer's interaction with an internet website, application, or advertisement.
• Geolocation Data: Location information while using one of our apps.
• Audio, Electronic, Visual Information: Identifiable information obtained about you from voicemail messages, while speaking with our service representatives, including on the telephone.
• Sensitive Information: Social security number, driver's license number, financial account information, precise geolocation, racial or ethnic origin, religious beliefs, biometric information, and personal health information.

Data Retention

We retain your personal information for as long as necessary to provide you with services and in accordance with the Company's data retention schedule, unless we have deidentified or deleted your personal information in response to a request to delete. We may retain your personal information for longer if it is necessary to comply with our legal obligations or reporting obligations, resolve disputes, or as permitted or required by applicable law.

Security

We take precautions to protect data and information under our control from misuse, loss or alteration. Our security measures include industry-standard physical, technical, and administrative measures to prevent unauthorized access to or disclosure of your information, to maintain data accuracy, to ensure the appropriate use of information, and otherwise safeguard your personal information. However, no system for safeguarding personal or other information is 100% secure and, although we have taken steps to protect your personal information from being intercepted, accessed, used or disclosed by unauthorized persons, we cannot fully eliminate security risks associated with personal information.

Disclosures of Personal Information

We do not sell or share your personal information to third parties. We also do not use or disclose your sensitive personal information for purposes that, with limited exceptions, are not necessary in order to provide our products and services as are reasonably expected by an average consumer requesting those goods and services.

We may, however, disclose your personal information with service providers and contractors who help us provide services, such as email, text and other communications, applications, sales, business and inventory support, photography, and website, software, platform, cloud, data storage and other technical services.

We may also disclose your personal information if necessary to: (1) comply with federal, state, or local laws; (2) comply with a civil, criminal, or regulatory inquiry, investigation, subpoena, or summons by federal, state, or local authorities; (3) cooperate with law enforcement agencies concerning conduct or activity that we reasonably and in good faith believe may violate federal, state, or local laws; or (4) exercise or defend legal claims.

Applicable Law

This Policy is governed by the laws of the State of Georgia without regard to its conflict of laws principles. Jurisdiction for any claims arising under or out of this Policy shall lie exclusively with the state and federal courts with jurisdiction over Cherokee County, Georgia. If any provision of this Policy is found to be invalid by a court having competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of this Policy, which shall remain in full force and effect.

Notice to Site Users Located Outside the U.S.

The Company operates in accordance with the laws of the U.S. When you access our Site from outside the U.S., we may transfer the PI that we collect from you to a location outside of your jurisdiction, including the U.S. The data protection laws in these jurisdictions may not provide you with the same protections as those of your jurisdiction. By using this Site, you acknowledge that these laws may provide a different standard of protection and you consent to the transfer of your personal data to other jurisdictions, including the U.S.

Changes to This Policy

We reserve the right to revise this Policy at any time. If we make any material changes, we will update the date noted above. We reserve the right to provide notice of any changes in other ways as well. Your use of this Site or submission of personal information after such changes constitutes your agreement to the Policy as amended.

Contact Us

If you have additional questions about our privacy practices or wish to exercise your rights regarding your personal information, you can contact us at: